The Policaro Automotive Family becomes official automotive partner of the Caledon Ski Club
The Policaro Automotive Family has partnered with the Caledon Ski Club for another season of exciting special events that celebrate winter sport and automotive excellence. As the world-class private ski club’s official automotive partner, they look forward to making the 2017/18 year on the slopes one to remember.
“We have an outstanding working relationship with the Caledon Ski Club, with great alignment between the brands,” says Anthony Poole, General Manager at Northwest Lexus in Brampton. “And we wanted to create something truly special for the members at the Club and guests at the dealership to honour that relationship. I’m excited to see all we have planned come to life on the hill.”
This year’s calendar includes a variety of on-site activations like test drives of the latest models from Northwest Lexus, Policaro BMW and Porsche Centre Oakville, a high-performance ski-service centre, and scavenger hunts for those still too young to get behind the wheel. Members of the Caledon Ski Club can also take advantage of exclusive deals at participating Policaro Automotive locations.
“The social scene at Caledon is very vibrant and our special events this season will be greatly enhanced by our partnership with the Policaro Automotive Family,” said Craig Macdonald, General Manager of the Caledon Ski Club. “Our events provide our passionate skiing and snowboarding families a winter oasis to entertain their friends and guests. This year our Club’s social scene will also be supported with the addition of our new West Lodge bar and lounge, which will serve hot beverages, wines and local craft beer. The winter forecast is hinting at an abundance of natural snow, so there is no better time to experience the GTA’s premium private ski club environment.”
For more information on the Policaro Automotive Family please visit policaro.ca.
To learn more or inquire about a membership with the Caledon Ski Club, please visit caledonskiclub.com.
About the Policaro Automotive Family
The Policaro Automotive Family employs over 530 trained, motivated and inspired employees and is a world-class automotive retail group known for strong performance and industry-leading customer satisfaction. With seven franchises representing seven automotive brands—Acura, BMW, *Harley-Davidson, Honda, Lexus, Porsche, and Toyota—the group has been building and operating successful automotive dealerships around a single-minded dedication to customer service and the enduring belief in the value of strong relationships with customers, community and manufacturing partners.
About the Caledon Ski Club
Caledon Ski Club is a private club owned and governed by its Members, situated in the town of Caledon, adjacent to the Oak Ridges Moraine and Niagara Escarpment - an easy 45-minute drive from the Toronto area. Established in 1958, the heart of the Caledon Ski Club remains the same place it has always been – a wintertime meeting ground for friends and families where enthusiasm reigns, along with a love of sport. Caledon Ski Club has 55 acres of skiable terrain, 25 slopes, a terrain park and six chair lifts, including a new quad chair lift. It also has an ice skating rink, eight kilometres of snowshoe trails and a state-of-the-art snowmaking system to ensure Members of this private club enjoy complete hill coverage throughout winter.